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Consumer & Retail

The retail sector evolves at high speed: new sales channels, increasingly demanding consumers, and constant pressure to launch products and promotions in ever-shorter timeframes.

We make the difference

We integrate regulatory, contractual, and consumer-protection expertise with a practical understanding of the supply chain, customer experience, and the operational realities of retail businesses.

Our team designs preventive and actionable solutions: we identify critical risks, prioritize proportionate compliance measures, and support their implementation—from product design and commercial policies to inspections, enforcement actions, and consumer claims.

Our Services

01

Regulatory Compliance & Consumer Products

  • Review of regulatory requirements applicable to food, beverages, cosmetics, personal-care products, imported goods, and other regulated products.
    Adaptation of labeling, mandatory consumer information, and advertising claims.
    Support with registrations, notifications, permits, and regulatory inspections before competent authorities.

02

Consumer Protection & Omnichannel Commerce

  • Drafting and review of return policies, warranties, complaint-handling procedures, and terms of sale.

  • Compliance with regulations for e-commerce, marketplaces, and omnichannel sales.

  • Representation in consumer complaints, administrative proceedings, and disputes arising from consumer relationships.

03

Commercial Contracts & Suppliers

  • Drafting and review of supply, distribution, franchise, licensing, and agency agreements.

  • Contracts for logistics, last-mile delivery, warehousing, and related services.

  • Contractual structuring for commercial partnerships and retail media arrangements.

04

Intellectual Property & Brand Strategies

  • Registration, protection, and enforcement of trademarks, designs, packaging, and advertising content.

  • Advisory on strategies to combat imitations, plagiarism, copycats, and unfair competition.

  • Management of domain names and protection of brand intangible assets.

05

Consumer Privacy & Data Governance

  • Compliance with the Organic Law on Personal Data Protection for B2C operations.

  • Advisory on loyalty programs, digital marketing, cookies, and commercial analytics.

  • Incident management and response to data breaches.

06

Dispute Resolution & Regulatory Enforcement

  • Defense before consumer-protection authorities, regulatory bodies, and sanctioning proceedings.

  • Assistance in incidents involving product defects, misleading advertising, or contractual breaches.

  • Representation in administrative, regulatory, and judicial proceedings.

Our Team Leaders

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SOCIA | REGULATORIO

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Denisse Unda MZ_edited.png

HEAD | DATA PROTECTION

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2 Martin Izurieta - Meythaler & Zambrano Abogados_edited_edited.png

HEAD | CONTRACTS

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Tailored Strategies

Personalized Strategies

We design solutions aligned with each client’s operating model, risks, and strategic objectives.

Commitment to Excellence

We integrate legal, technical, and economic criteria to support sustainable and efficient decision-making.

Efficiency and Profitability

We streamline regulatory and contractual processes, reducing risks, timelines, and operational costs.

Offices

Phone

Email

Connect with us

  • LinkedIn
  • Facebook
  • Instagram
  • https://twitter.com/MZAbogadosEC
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