BIOGRAPHY
Beatriz Meythaler is an attorney and user experience (UX) designer. She combines law, business strategy, and technology to make legal services clearer, more accessible, and easier to use.
Her experience spans business development, legal marketing, and digital innovation, supported by training in business administration, UX design, and generative artificial intelligence. Her background includes in-house legal work in the pharmaceutical industry and communications and digital transformation projects in Ecuador and Europe.
She takes a user-centered approach to improving processes, simplifying legal information, and designing digital solutions. Her work brings together Legal Design and generative AI, with a focus on practical value and responsible use.
AREAS OF EXPERTISE
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Legal Design.
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User experience (UX) design.
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Digital transformation of legal services.
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Legal marketing and business development.
EXPERIENCE
MEYTHALER & ZAMBRANO ABOGADOS
Legal Marketing and Digital Innovation Lead
January 2021 - June 2024
GERICO ASSOCIATES
Business Development and Legal Marketing Consultant
Madrid, Spain
2022 - 2023
LUMIFORM
Content Marketing and SEO
Berlin, Germany
2021 - 2022
MEYTHALER & ZAMBRANO ABOGADOS
Head of Marketing and Communications
2018 - 2021
GLAXOSMITHKLINE PHARMACEUTICALS - Quito, Ecuador
In-house Lawyer
2017 - 2020
MEYTHALER & ZAMBRANO ABOGADOS
Deputy Head of Regulatory and Health Department
2016
MEYTHALER & ZAMBRANO ABOGADOS
Deputy Head of the Corporate Department
2016
OMBUDSMAN'S OFFICE ZONAL 9 - Quito, Ecuador
Legal intern in the area of Human Rights
2015
EDUCATION
MIT Professional Education
Applied Generative AI for Digital Transformation
US, June 2024 - July 2024
CareerFoundry
UX Designer
Berlin, Germany, 2022 - 2023
European School of Management and Technology
MBA
Berlin, Germany, 2021 - 2022
Universidad San Francisco de Quito
Law Degree, Cum Laude
Ecuador, 2011 - 2016
European Open Business School
Expert in Digital Marketing
Spain, 2019
Universidad de Los Hemisferios
Advanced Certificate in Environmental Law
Ecuador, 2015
American University of Law
Summer Session in Environmental Law
Washington D.C., 2013
ACKNOWLEDGEMENTS
Award granted by the Association of Intellectual Rights - ASDIN - in recognition of the research work entitled “La necesidad de proteger los datos de prueba de medicamentos biológicos”, 2017.
(“The need to protect test data of biological medicinal products", 2017.)
Recognition by the Committee of Prisoners "Los Tres del Cotopaxi" for the analysis and preparation of the petition presented before the Inter-American Court of Human Rights, 2015.
Chancellor's list of Universidad San Francisco de Quito (2014- 2016)
PUBLICATIONS
Book: “La necesidad de proteger los datos de prueba de medicamentos biológicos en Ecuador” (2018) EL DIAL Online Legal Library.
("The need to protect trial data of biological medicines in Ecuador" (2018)), EL DIAL Online Legal Library.
Article: “Regulación de medicamentos biológicos en Ecuador” (en coautoría con Sebastián Meythaler), Ciencia regulatoria de medicamentos biológica (2018) EL DIAL Online Legal Library
("Regulation of biological medicines in Ecuador" (co-authored with Sebastián Meythaler), Regulatory science of biological medicines (2018)), EL DIAL Online Legal Library.
Article: "El vacío legal de las acciones que protegen el derecho a la información en Ecuador” (en coautoría con Josselyn Jácome, Law Revie USFQ (2015)
("The legal vacuum of the actions that protect the right to information in Ecuador" co-authored with Josselyn Jácome, Law Revie USFQ (2015).
LANGUAGES
Spanish (Native)
English (Full Professional Proficiency)
German (Intermediate)